What are people searching for? It’s not about what you want to sell. Change from "what you think is good" to "what do people look for".
Trying in online business – is false. It’s whether you do or you don’t. Instant gratification models are not reliable. Online business can be profitable – people can make money very quickly out of it.
You just need to invest some time for it. Much less time you need to get a graduate diploma. You should not say –no… I’ve tried .. I don’t think is working.
Even if you don’t succeed with your first business – you get the skills that will sure help you in future.
vineri, 6 noiembrie 2009
miercuri, 7 octombrie 2009
miercuri, 26 august 2009
Rata de Click pentru newsletters
21% dintre cei care primesc un newsletter - chiar il deschid.
39% dintre cei care deschid newsletter-ul dau click pe link-uri
doar 8% dintre cei care primesc un newsletter - urmeaza link-urile din newsletter.
Sursa: White Image.
39% dintre cei care deschid newsletter-ul dau click pe link-uri
doar 8% dintre cei care primesc un newsletter - urmeaza link-urile din newsletter.
Sursa: White Image.
marți, 18 august 2009
Google Caffeine
Google tests a more powerful version of search engine technology.
Will be seen improvements in:
Size and Indexing Speed: increase the number of websites shown and google will index them faster;
Accuracy: the best sites will be the ones that can correctly match up the searcher's keywords with the content they were actually looking for. It will no longer be enough to focus on the keywords alone, but on actually making your content relevant to what those searchers want.
Comprehensiveness: the sites that really to a great job in covering the selected niche.
Will be seen improvements in:
Size and Indexing Speed: increase the number of websites shown and google will index them faster;
Accuracy: the best sites will be the ones that can correctly match up the searcher's keywords with the content they were actually looking for. It will no longer be enough to focus on the keywords alone, but on actually making your content relevant to what those searchers want.
Comprehensiveness: the sites that really to a great job in covering the selected niche.
duminică, 16 august 2009
SEO vs. Pay Per Click
Puncte tari si slabe ale ambelor metode folosite in publicitatea online.
In cazul SEO - masurarea se face prin indicatori calitativi. PPC ofera rezultate imediate prin traficul inregistrat.
mai multe aici: www.seotrafficspider.com
vineri, 31 iulie 2009
Targetare bazata pe Comportament: Behavioral Targeting
43% dintre utilizatorii online cunosc termenul de "behavioral targeting." (BT)
64% ar alege sa vada doar reclame care sunt relevante pentru ei.
51% nu sunt de acord ca advertiserii sa cunoasca ce au cautat ei pe internet.
Targetarea bazata pe comportamentul utilizatorului ajuta pe oamenii de marketing sa inteleaga mai bine consumatorii si pe agentii sa fie mai eficiente, sa aiba rezultate mai bune. Ofera editorilor posibilitatea de a segmenta continutul online in functie de tipurile de consumatori.
Sursa: Media Post
64% ar alege sa vada doar reclame care sunt relevante pentru ei.
51% nu sunt de acord ca advertiserii sa cunoasca ce au cautat ei pe internet.
Targetarea bazata pe comportamentul utilizatorului ajuta pe oamenii de marketing sa inteleaga mai bine consumatorii si pe agentii sa fie mai eficiente, sa aiba rezultate mai bune. Ofera editorilor posibilitatea de a segmenta continutul online in functie de tipurile de consumatori.
Sursa: Media Post
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