Ce sa mai citim

Mickey Mouse magazine - from long long time ago

2010-10-16T05:40:00.000-07:00

Donald-Duck.ro

Live! Greva din Piata Victoriei - Update

2010-05-19T00:47:00.000-07:00

Live! Greva din Piata Victoriei

2010-05-19T00:20:00.000-07:00

Cum ajung din Bucuresti la Gura Humorului?

2010-04-02T00:46:00.001-07:00

View Larger Map

Cum vor arata revistele pe iPad

2010-03-31T06:44:00.001-07:00

iPad Sunset Mag Cover Spec from Jesse Rosten on Vimeo.

Eye tracking studies

2010-03-31T04:59:00.000-07:00

Eye tracking studies have revealed valuable information about how people read and interact with websites.

1.Headlines draw eyes before pictures.

2. People scan the first couple words of a headline.

3. People scan the left side of a list of headlines.
When presented with a list of headlines or links, people will scan down the left side, looking at the first couple words, to find something they’re interested in. They don’t necessarily read each line beginning to end.
The implication is the same as before. Get your most mind catching words up front.

4. Your headline must grab attention in less than 1 second

5. Smaller type promotes closer reading. Larger type promotes scanning rather than reading.

6. Navigation at the top of the page works best.
The point may be that anything at the top of a page will be seen immediately. And since top navigation must be simple because of space limits, top navigation is probably much simpler to use.

7. Short paragraphs encourage reading.

8. Introductory paragraphs enjoy high readership.

9. Ad placement in the top and left positions works best.
Still - AD blindness tends to happen when people get used to seeing ads in a particular place. So even the prime upper left area won’t work so well if you always put ads there.

10. People notice ads placed close to popular content.

11. People read text ads more than graphic ads.
So people looking for information are looking for text, not pictures.
However, graphics can be useful for conveying information that is difficult to communicate in pure text, such as how something looks, mathematical information, before and after comparisons.

12. Multimedia works better than text for unfamiliar or conceptual information.
The more familiar they are with the subject, the faster and easier reading is.
If you’re trying to describe a process, for example, a video or illustration conveys this information better than text.

Source: directcreative.com

Three minute rule

2010-03-21T13:42:00.000-07:00

Take our three-minute rule as an example. You can learn a great deal about customers by studying the broader context in which they use your product or service. To do this, ask what your customer is doing three minutes immediately before and three minutes after he uses your product or service.

People are stories

2010-03-21T13:41:00.000-07:00

People tend to think of themselves as stories. When you interact with someone, you're playing a role in her story. And whatever you do, or whatever she does, or whatever you want her to do, needs to fit into that story in some satisfying way.

Carti numai bune de citit in calatorii

2010-03-14T15:39:00.000-07:00

Ce carti sa citim cand calatorim?
Carti de business sau beletristica - important este sa citim ceva relaxant.

- The Tipping Point - Malcom Gladwell
- Portretul unei Doamne - Henry James
- Cei frumosi si blestemati - Scott Fitzgerald

New online business

2009-11-06T09:46:00.000-08:00

What are people searching for? It’s not about what you want to sell. Change from "what you think is good" to "what do people look for".

Trying in online business – is false. It’s whether you do or you don’t. Instant gratification models are not reliable. Online business can be profitable – people can make money very quickly out of it.

You just need to invest some time for it. Much less time you need to get a graduate diploma. You should not say –no… I’ve tried .. I don’t think is working.
Even if you don’t succeed with your first business – you get the skills that will sure help you in future.

Greva LIVE !

2009-10-07T01:10:00.000-07:00

Greva cu muzica populara:

Greva Bugetarilor in Piata Victoriei!

2009-10-07T00:48:00.000-07:00

7 Octombrie, 11.00

Rata de Click pentru newsletters

2009-08-26T23:09:00.000-07:00

21% dintre cei care primesc un newsletter - chiar il deschid.
39% dintre cei care deschid newsletter-ul dau click pe link-uri

doar 8% dintre cei care primesc un newsletter - urmeaza link-urile din newsletter.

Sursa: White Image.

Google Caffeine

2009-08-18T07:53:00.000-07:00

Google tests a more powerful version of search engine technology.

Will be seen improvements in:

Size and Indexing Speed: increase the number of websites shown and google will index them faster;

Accuracy: the best sites will be the ones that can correctly match up the searcher's keywords with the content they were actually looking for. It will no longer be enough to focus on the keywords alone, but on actually making your content relevant to what those searchers want.

Comprehensiveness: the sites that really to a great job in covering the selected niche.

SEO vs. Pay Per Click

2009-08-16T01:34:00.000-07:00

Puncte tari si slabe ale ambelor metode folosite in publicitatea online.
In cazul SEO - masurarea se face prin indicatori calitativi. PPC ofera rezultate imediate prin traficul inregistrat.

mai multe aici: www.seotrafficspider.com

Targetare bazata pe Comportament: Behavioral Targeting

2009-07-31T00:46:00.000-07:00

43% dintre utilizatorii online cunosc termenul de "behavioral targeting." (BT)

64% ar alege sa vada doar reclame care sunt relevante pentru ei.

51% nu sunt de acord ca advertiserii sa cunoasca ce au cautat ei pe internet.

Targetarea bazata pe comportamentul utilizatorului ajuta pe oamenii de marketing sa inteleaga mai bine consumatorii si pe agentii sa fie mai eficiente, sa aiba rezultate mai bune. Ofera editorilor posibilitatea de a segmenta continutul online in functie de tipurile de consumatori.

Sursa: Media Post

History of Art

2009-07-27T00:13:00.001-07:00

10 characteristics of a point of view

2009-07-24T07:53:00.000-07:00

Have a fresh point of view!

To stand out in a clutter, noisy, skeptical world wee need a singular perspective – a point of view – that distinguishes us and helps people better understand our companies and products.
A point of view sets you apart, speeds understanding and provokes conversations.

1.Engaging: evokes the response: “That’s interesting. Tell me more” – starts conversations rather than just informing

2.True: to be supported with facts, trend information, etc. The more evidence is to support point of view, the greater the likelihood that people will accept it as credible

3.Relevant: the more relevant the idea is to the intended audience, the more interested people will be.

4.Genuine: the organization has to believe the idea - truly

5.Fresh: the point of view doesn’t need to be original and new. It simply needs to be framed and expressed in a new way.

6.Connects the dots: - should connect to the business vision or strategy

7.Memorable: it sticks in a persons head, is easy to remember. The view should be simple and straightforward in concept and words.

8.: to be easy for the public to talk about it in their own words

9.Leggy: the idea resonate with multiple audiences, through multiple communication channels. The more legs a point of view has, the more you can build marketing and sales programs around it.

10.Likeable: do people like talking about your point of view? Is it so inspiring, provocative, brave or bold that they naturally jump into conversations about it?

Beyond Buzz - Word of Mouth Marketing

2009-07-24T07:22:00.000-07:00

Lois Kelly, 2007, Amacom, USA.

New marketing is about conversations – listening, having something new to add and talking like we mean it instead of hiding behind prepackaged corporate steak.

Marketing’s purpose is to involve customers, helping them to understand the value of an organization or product to their wants and needs.
The goal of marketing is not to assert conclusions, but to engage an audience in a dialogue, which leads people to discoveries of their own.

People should talk about your company!
To provoke conversations, have something interesting to talk about.

Studies have found that more customers participate in meaningful conversations and interactions with companies, the more likely they are to purchase a product or service and recommend it to others.

Why creating buzz and word of mouth ?
1. Less consumer trust in companies. Customers want straightforward communications that address their interests.
2. Technology has made possible to talk with people in many way. Today’s communicating is direct and informal.
3. The struggle to make sense out of so many choices and so much available information

photo source: Flickr

10 Tips to make the BEST out of a Networking Event

2009-07-24T02:52:00.000-07:00

1. Believe strongly in who you are and what you do;

2. When you arrive at a networking event you should find someone new to introduce yourself to. Avoid staying only with the people you know.

3. Remember why you’re there – to network. Focus on business.

4. Rather than telling a new contact all about yourself, spend your time asking them questions. It's amazing how much you'll learn!

5. Stop selling and start listening! When you meet someone for the first time, use it as an opportunity to get to know them. Begin to establish a relationship.

6. Share your experience and expertise with the other people;

7. Remember names, collect business cards.

8. During the course of a conversation, use the other person's first name two or three times. It will help you to remember it.

9. As a way of demonstrating your networking skills, introduce each new person you meet to at least one other person.

10. A networking event is not a time to see how many business cards you can acquire. Rather, it is a time to develop a few relationships that have potential

Source and more tips: www.workz.com

Un post TV: Story TV

2009-07-23T07:08:00.000-07:00

Sanoma Hearst va lansa un post post TV: Story TV

mai multe in pagina de media.

sursa poza: StoryTV.ro

Consultatii IT Gratuite - Caravana Computer Troubleshooters

2009-07-23T04:29:00.000-07:00

Oricine poate participa la evenimentul descris mai jos.
Bring your laptops :)

Caravana Computer Troubleshooters.
Unde: Primaria Sector 4
Cand: Joi, 30 iulie 10.30 - 2:00 PM

"Caravana se adresează în primul rând publicului larg acordând consultaţii IT gratuite timp de 1 zi în fiecare oraş dar şi carduri de reduceri de 50% la reparaţii sau chiar gratuităţi, în funcţie de natura problemei. "

mai multe: www.prwave.ro

Michael Joke

2009-07-22T08:35:00.000-07:00

Sales Funnel

2009-07-22T03:13:00.000-07:00

Sales Funnel - use of the metaphor of a funnel (wide at the top, narrow at the bottom) to monitor the sales process.

At the top of the funnel you have "unqualified prospects" - the very many people who you think might need your product or service, but to whom you've never spoken. At the bottom of the funnel, many sales and delivery steps later, you have people who have received delivery of your product or service and have paid for it.

The metaphor of the funnel is used because people drop away at each stage of a long sales process: For example, many of your unqualified prospects may have existing suppliers with whom they're very satisfied. Others may have needs which other competitors are better-placed to satisfy. Still others may love your products, but not have the budget to buy them.

Source for photo and text: Mindtools

Motivarea oamenilor creativi

2009-07-16T05:41:00.000-07:00

O carte gratuita de la Mark McGuinness - despre cum sa mentii si sa dezvolti nivelul de creativitate al oamenilor (sau personal) prin anumite tehnici de motivare.

Dedicata managerilor dornici sa dezvolte minti creative sau chiar pentru fiecare persoana care se considera creativa (oricine poate fi creativ - depinde de fiecare cum defineste acest lucru )

E-book gratuit il gasiti aici: www.wishfulthinking.co.uk

cum sa ai IDEI .. in 15 pasi

2009-07-16T05:19:00.000-07:00

Creatia este ca un proces... de cateva etape:

1. Strangi informatii pentru tema data
2. Gasesti mai multe solutii variate
3. Te detasezi total de subiect/ problema in cauza (free your mind)
4. Iti vin idei..
5. Testezi ideile

Drew McLellan ne propune cativa pasi pentru a avea IDEI mari:

http://www.drewsmarketingminute.com/

Durex

2009-07-14T07:26:00.000-07:00

Sursa: Bad Banana

Reclama Funny

2009-07-14T07:25:00.001-07:00

Top 5 modele avand continut online platit

2009-07-13T00:40:00.000-07:00

Abonamentele la reviste digitale sau website-urile pentru care trebuie sa platesti par in continuare neincrezatoare pentru unii, totusi existe 5 modele online pentru care merita sa dai banii! - si care au succes.

1. PC Magazine Digital
2. BHG: Decorating Inspiration
3. American Patchwork and Quilting Inner Circle Club
4. Men’s Health Personal Trainer
5. People Celebrity News Tracker (revista - sub forma unei aplicatii pentru iPhone)

Mai multe aflati pe minionline.com

Pozitionarea

2009-07-12T13:34:00.000-07:00

Pozitionarea - lupta pentru un loc in mintea ta

Al Reis & Jack Trout

editura Brandbuilders, Bucuresti, 2004

"Pozitionarea nu este ceea ce faci cu un produs. Pozitionarea este ceea ce reusesti sa creezi in mintea beneficiarului. Pozitionezi produsul in mintea beneficiarului." (p. 16)

"Principalul scop al pozitionarii nu este crearea unui produs nou si diferit, ci manipularea a ceea ce exista deja in mintea consumatorului, refacerea unor legaturi deja existente" (p.19)

"Mintea consumatorului obisnuit este deja asemenea unui burete plin cu apa, care nu va reusi sa absoarba mai multe informatii decat inlaturand din cele existente." (p.21)

Mesajul simplificat la maximum:

In comunicare, ca si in arhitectura, mai putin inseamna mai mult.

- comunicarea unui mesaj cat mai simplificat

- renuntarea la ambiguitati

- selectarea materialul care are cele mai mari sanse de a patrunde in mintea consumatorului

Clasamente

Mintea umana rezerva cate o pozitie pentru fiecare informatie pe care o primeste. Ea respinge orice noua informatie care nu-si gaseste locul; accepta doar date noi care corespund situatiei prezente. Toate celelalte date sunt selectate si eliminate.

Oamenii vad lucrurile pe care le asteapta sa le vada.

George A. Miller, psiholog la Univ. Harvard este de parere ca mintea umana nu poate face fata la un numar mai mare de 7 (sapte) obiecte.

7 este numarul ideal de obiecte in listele care trebuie memorate (cele 7 minuni ale lumii, numere de telefon din 7 cifre, Alba ca Zapada si cei 7 pitici.

In general, pentru o categorie de produse, oamenii isi pot aminti pana la 7 brand-uri. (p.49)

Oamenii invata sa clasifice produsele si brand-urile in minte ca si cand le-ar aseza pe o scara si fiecare brand ar ocupa o treapta.

In cazul unei noi categorii de produse, trebuie realizat un nou clasament.

"Acest lucru poate fi dificil atunci cand noua categorie nu este pozitionata ca alternativa a celei vechi. Mintea nu ofera suficient spatiu pentru ceea ce este nou si diferit, decat daca se creeaza o relatie intre nou si vechi" (p.51)

Atunci cand ai intr-adevar un produs nou este mai bine sa-i spui consumatorului ce nu ofera produsul tau, decat sa-i spui ceea ce ofera. (expl. trasura fara cai - pozitionarea primului automobil).

Cum poti face fata unei companii cu pozitie puternica? Primul pas este sa recunosti valoarea adversarului. Nici o companie nu are sanse sa progreseze frontal in lupta cu pozitia liderului puternic (expl IBM).

Banner Concerts

2009-07-10T06:53:00.000-07:00

Banca pentru tineri Axion din Belgia au realizat o campanie online cu filmulete in banner.
mai multe... pe IQads

Au reusit sa aiba o rata de click destul de mare: 20%.

Mad about the Hatter

2009-07-10T03:26:00.000-07:00

Tim Burton regizeaza filmul "Alice in Tara Minunilor" care va aparea in 2010.

Photografii de Mary Ellen Mark (Vanity Fair)

Johnny Depp - in rolul palarierului: The Mad Hatter

Singurul film animat despre Alice in tara minunilor a fost realizat in 1951 -by Disney.

Voronet

2009-06-26T06:30:00.000-07:00

Jargon de marketing

2009-06-16T08:54:00.000-07:00

Cum poti sa descrii o firma fara sa folosesti cuvinte precum:
- calitate
- profesionalism
- experienta

It's a reeeeaaal challenge :)

Arhitectura

2009-06-16T06:23:00.000-07:00

Istoria stilurilor arhitecturale

Istoria Designului Grafic

2009-06-16T02:58:00.000-07:00

istoria design-ului

Esquire - iunie 2009

2009-06-14T13:10:00.001-07:00

Christian Bale si multe altele...

Green Arhitecture

2009-05-29T08:23:00.000-07:00

Just how much engaged are we?

2009-05-27T09:44:00.000-07:00

Angajamentul oamenilor in activitatile pe care le realizeaza, atentia fata de lucrurile la care sunt expusi devin din ce in ce mai reduse.

O diferenta majora intre continutul print si online este legata de "engagement". Continutul online il citesti pe diagonala, acorzi mai putina atentie asupra lui, in schimb o revista te implica mai mult.
Conteaza sa ai mii de afisari pe un website cu oameni care intra, citesc headline-urile si pleaca - sau conteaza angajamentul peroanelor?

de retinut:
How Much is a Magazine’s Content Worth? by Guy LeCharles Gonzalez

FHM, strict necesar barbatilor

2009-05-27T09:05:00.000-07:00

Creative director: Dan Mihu
Art Director: Augustin Niculescu

2009-05-27T09:00:00.001-07:00

Mihaela pleaca.. cu Dani cum ramane? - cica scrie in revista Story!

Psihologia culorilor

2009-05-12T13:54:00.000-07:00

posibile semnificatii ale culorilor.. . si cum le putem folosi in design
Psihologia culorilor by David Johnson

Fotografii

2009-05-12T04:36:00.000-07:00

tutoriale photo

http://www.f8prophoto.com

Viitorul Jurnalismului

2009-05-11T23:30:00.000-07:00

Ce se va intampla cu presa scrisa?
vor disparea ziarele?

aici un articol despre "the future of journalism"

Laughter

2009-05-08T23:02:00.000-07:00

Revista Laughter.

Esquire Mix & Match

2009-05-08T22:54:00.000-07:00

Esquire - mai 2009

2009-05-08T22:42:00.000-07:00

Aflati mai multe despre Esquire cu Ben Affleck de pe blog-ul: ascrie.org

Cosmopolitan 1942

2009-05-08T22:32:00.001-07:00

o coperta Cosmopolitan foarte diferita de cele de acum...

Cosmopolitan 1897

2009-05-08T22:28:00.000-07:00

hmmm... ce titlu lipseste de pe acesta coperta Cosmopolitan?

Marketing

2008-10-03T09:38:00.000-07:00

Marketingul strategic - Where to Play - se refera la segmentare, selectarea pietelor tinta, pozitionare.
Marketingul tactic - How to Win - se refera la dezvoltarea produsului, stabilirea pretului, productie/ sourcing, distributie, promovare.

Marketingul presupune ca intreaga afacere sa fie vazuta dpdv al rezultatului final, adica dpdv al consumatorului. - Peter Drucker

Micul Print

2008-09-20T09:04:00.000-07:00

"Oamenii mari nu inteleg niciodata nimic singuri si e obositor pentru copii sa le tot dea explicatii."

"- De ce bei?- il intreba micul print.
- Ca sa uit, raspunde betivul.
- Ca sa uiti ce?
- Ca sa uit ca mi-e rusine.
- Rusine de ce?
- Rusine ca beau! termina betivul."

"- Te vei judeca atunci pe tine insuti. E lucrul cel mai greu. E mult mai greu sa te judeci pe tine insuti decat sa-l judeci pe celalalt. Daca reusesti sa te judeci drept, atunci esti un adevarat intelept."

" - Oamenii? Exista, cred, vreo sase-sapte. I-am zarit cu ani in urma. Numai ca nu stii niciodata unde sa-i cauti. Ii plimba vantul. N-au radacini, asta ii deranjeaza mult."

"Nu poti vedea bine decat cu inima. Esentialul e invizibil pentru ochi."

"Ceea ce e important nu se vede."

"-Ce inseamna a imblanzi?

- E ceva uitat de multa vreme, zise vulpea. Asta inseamna a crea legaturi...

[...] Nu cunosti decat lucrurile pe care le imblanzesti. Oamenii nu mai au timp sa cunoasca nimic."

" - (lampagiul) e singurul care nu mi se pare ridicol. Si asta pentru ca se ocupa de altceva decat se sine insusi."

Antoine de Saint - Exupery, 2005, Micul Print, editura Rao, Bucuresti.

Sociology of Fashion

2008-09-13T12:24:00.000-07:00

"If designers create the form of fashion items, fashion magazines create their legend"

Arnold Hauser, 1982

"The reception of fashion is a product of social cooperation among those who form a 'community of faith', based on a collective belief - or misrecognition"

Pierre Bourdieu, 1993

The sociology of fashion assumes that there has to be a special institution that links the producer (fashion designer) to the consumer. This special institution is the fashion magazine.

Brian Moeran, 2006

Casa Poporului

2008-09-12T13:18:00.000-07:00

National Geographic - septembrie - un articol patrunzator despre Casa Poporului.
Despre constructie, demolari, santier, oameni, arhitecti.

Am stat mai demult de vorba cu locuitori din centrul civic, oameni mai in varsta care isi amintesc si astazi povestile triste despre cainii ramasi fara stapan care latrau tot timpul si oamenii care nu au mai rezistat vazandu-si casa demolata... trist.

Esquire - Andrei Gheorghe

2008-09-11T14:08:00.000-07:00

Numarul de septembrie al Esquire .

Mi-a placut cel mai mult articolul cu NU!
Nu este mai puternic decat Da!
Un NU! scurt - te face mai autoritar - si iti exprimi clar punctul de vedere.

Avem astfel puterea sa refuzam - astfel incat toata lumea sa inteleaga. Fara "nu, nu pot acum" sau "nu,poate alta data".
Daca nu vrem sa facem un lucru - spunem direct NU! atat.

Human Resources

2008-09-07T11:47:00.000-07:00

"You have to encourage experimentation. You must hire people who don't listen to you"

Anand Mahindra, CEO, HBR, july-august 2008

Reaching your potential

"1. Managing your career is 100% your responsibility and you need to act accordingly.

2. To reach you potential you must filter out peer pressure and popular opinion. Assess your own passions, skils and convictions and then be courageous enough to act on them.

3. Have faith that, although justice may not prevail at any given point in time, it should generally prevail over time."

"Spend more time deciding what you truly believe, than trying to guess what the boss might want to hear".

Robert Kaplan, HBR., july-august 2008

Funky Business

2008-09-07T11:03:00.000-07:00

"It is better to do something for someone than nothing for everyone"

Nordström & Ridderstråle, "Funky Business".

Consumer Behavior

2008-09-07T10:16:00.000-07:00

Harvard Business Review:

"Forgoing indulgences today can feed strong regrets later and near-term regrets about self-indulgence dramatically fade with time"

Anat Keinan and Ran Kivetz, "When Virtue is a Vice", HBR, jul-aug 2008.

"People are more likely to favor pleasurable want options, if consequences are immediate and good-for-you should options if consequences will occur in the future"

Katherine Milkman, "Tap Consumers' Desire for ", HBR, jul-aug 2008.

Research

2008-09-07T09:19:00.000-07:00

"Advertising people who ignore research are as generals who ignore decodes of enemy signals"

David Ogilvy

"Research is to see what everybody else has seen and to think what nobody else has thought."

Albert Szent-Gyorgyi

Cu... autoritate

2008-09-03T13:46:00.001-07:00

"Fiecare om este cel puţin într-un domeniu o autoritate pentru toţi ceilalţi oameni" (p.42)

Bochenski, J.M., “Ce este autoritatea? Introducere în logica autorităţii”, Humanitas, Bucureşti, 1992.

Viata ca un spectacol

2008-09-03T13:38:00.000-07:00

"Când un actor preia un rol social stabilit el află de obicei că o anume faţă a fost deja repartizată pentru acesta" (p.55)

„Un actor circumspect va încerca să-şi aleagă audienţa care să ridice cât mai puţine probleme în ceea ce priveşte spectacolul pe care vrea să-l dea, dar şi spectacolul pe care nu vrea să fie nevoit să-l dea" (p.244)

Erving Goffman, “Viaţa cotidiană ca spectacol”, Comunicare.ro, Bucureşti, 2003.

Simulare ... disimulare

2008-09-03T13:26:00.000-07:00

"A disimula înseamnă a pretinde că nu ai ceea ce altcineva are. A simula înseamnă a creea falsa impresie că ai ceea ce altcineva nu are" (1994, p.3)

"Se fabrică un model combinându-se trăsături sau elemente ale realităţii care sunt puse să reproducă un eveniment, o structură, o situaţie potenţială [...]" (2005, p.161)

Conturarea modelor abstracte implică afilierea la unul dintre ele, pe care îl considerăm un model – referinţă. Diferenţierea personajelor sau a evenimentelor se face prin raportarea la aceste modele, nemaiexistând diferenţe reale, singularitate.

Cultul diferenţierii este de fapt: „concentrarea individuală monopolistă, care, abolind diferenţele reale dintre oameni, omogenizând persoanele şi produsele, inaugurează simultan domnia diferenţierii" (2005, p. 112).

Oamenii caută să se diferenţieze unii de ceilalţi prin personalizare, aceasta realizându-se prin afilierea la un model. „Această personalizare, această goană după statut şi după se bazează pe semne, adică nu pe obiecte sau pe bunuri în sine, ci pe diferenţe" (2005, p.114)

Jean Baudrillard,1994, Simulation and Simulacra, University of Michigan Pres

Jean Baudrillard, 2005, Societatea de Consum – Mituri şi Structuri, editura Comunicare.ro, Bucuresti

Alice in Tara din Oglinda

2008-09-03T12:49:00.000-07:00

"(Alice) - Nimeni pe drum!
(Regele) - Ce n-as da sa am si eu niste ochi atat de buni! Sa fii in stare sa-l vezi pe Nimeni!
[Catre Mesager]: Pe cine vezi pe drum?
- Pe Nimeni
- Exact - si domnisoara asta l-a vazut. Ceea ce inseamna ca Nimeni merge mai incet decat tine!" (p.182)

" (Regina) - In timp ce cugeti la raspuns fa o reverenta. Iti economiseste timpul de gandire [...]
(Alice) Cand o sa ma intorc acasa o sa incerc chestia asta cu reverenta ori de cate ori ajung prea tarziu la masa" (p. 130.)

"- O, Crinule Rosu [...] ce n-as da sa poti vorbi!
- Dar noi putem vorbi, a raspuns Crinul Rosu; bineinteles, cand gasim pe cineva cu care merita sa stam de vorba." (p. 126)

Lewis Carroll, "Alice in tara din oglinda", edit. Univers, Bucuresti, 2007.

Alice in Tara Minunilor

2008-09-03T12:38:00.000-07:00

"- Ai cunoscut-o pe Falsa Broasca Testoasa?
- Nu. Nici nu stiu ce e o Falsa Broasca Testoasa.
- E cea din care se face supa care imita supa de broasca testoasa" ( p. 77)

"Alice s-a apropiat, timid, de usa si a ciocanit in ea.
- Nu are nici un rost sa bati, i-a spus Lacheul, e zadarnic din doua motive. Primul din cauza ca eu ma aflu de aceeasi parte a usii ca si dumneata; al doilea, pentru ca e atata galagie inauntru incat nimeni nu te poate auzi." (p. 49)

Lewis Carroll, "Alice in tara minunilor", edit. Univers, Bucuresti, 2007.

Oscar Wilde

2008-09-03T04:54:00.000-07:00

"- I'm laughing because I am happy.
- That is a very selfish reason. What rights have you to be happy?
You should be thinking about others. In fact, you should be thinking about me.
I am always thinking about myself and I expect everybody else to do the same. That is what I call sympathy."

Oscar Wilde, "The Remarkable Rocket"